R50/53 Mini demographics
#52
24, Female, and proud of it.
I don't think MINI is targeted at a specific demographic, but at a state of mind really. The Mini Cooper speaks to me (like it does to all of you here I'm sure). It's the best marriage of form and function. It's a driveable piece of art. It SCREAMS "SMILE"! It begs for a touch if not a drive. It brings back the excitement of Christmas morning jitters to adults. It's just because you feel like it and all for fun!
I don't think MINI is targeted at a specific demographic, but at a state of mind really. The Mini Cooper speaks to me (like it does to all of you here I'm sure). It's the best marriage of form and function. It's a driveable piece of art. It SCREAMS "SMILE"! It begs for a touch if not a drive. It brings back the excitement of Christmas morning jitters to adults. It's just because you feel like it and all for fun!
#55
33 years old, airline pilot, married, 10 month old daughter
trading in 2001 Nissan XTerra for base model Cooper, British Racing Green, take delivery next weekend.
Have owned '95 VW Golf, Honda CRV, VW Cabrio, VW Jetta, and our family car is now a 2002 Volvo V70 2.4T
I'm more excited about the MINI than any other car I've owned. Up at 5:30am this morning, couldn't sleep thinking about my MINI.
trading in 2001 Nissan XTerra for base model Cooper, British Racing Green, take delivery next weekend.
Have owned '95 VW Golf, Honda CRV, VW Cabrio, VW Jetta, and our family car is now a 2002 Volvo V70 2.4T
I'm more excited about the MINI than any other car I've owned. Up at 5:30am this morning, couldn't sleep thinking about my MINI.
#57
This is a great poll - very fun to find out who else is out there. So it is a guy car, huh? I thought it appeals to me because it is a good girl's car. Hey, the MINI did a nice job on unisex styling!
I am a Female, 37, bought myself this car for my 37th birthday (Silver/black/CVT, loaded + nav system) Had to get a car anyway (my old one fell apart) - test drove all european cars that are out there in 20-30 K range - volvos (s40,s60, BMW 3 series, VW jetta and Passat, Audi a4) - they all seemed too commonplace and nothing special. Also felt like gas is getting so expensive, and I wanted to be environmentally consious - so went and looked at the Toyota Prius (hybrid car) - well, what can you say - it lacked excitement and leather seats, although can't beat the gas mileage...
Well, after test driving Prius and the MINI about 4 times each - the choice was obvious. I never had a sports car in my life and never really cared - but this thing is sooo cool - and really very practical - like a chopped up station wagon. And I feel like a responsible memeber of the community at the same time - driving a very economical car. Actually, this is the ONLY car out there in which you can have so much fun and smile constantly and at the same time it is not a V8 gas guzzler. Well, you just can't beat the fun! I guess I was not ready for the grown up car yet.
I am a Female, 37, bought myself this car for my 37th birthday (Silver/black/CVT, loaded + nav system) Had to get a car anyway (my old one fell apart) - test drove all european cars that are out there in 20-30 K range - volvos (s40,s60, BMW 3 series, VW jetta and Passat, Audi a4) - they all seemed too commonplace and nothing special. Also felt like gas is getting so expensive, and I wanted to be environmentally consious - so went and looked at the Toyota Prius (hybrid car) - well, what can you say - it lacked excitement and leather seats, although can't beat the gas mileage...
Well, after test driving Prius and the MINI about 4 times each - the choice was obvious. I never had a sports car in my life and never really cared - but this thing is sooo cool - and really very practical - like a chopped up station wagon. And I feel like a responsible memeber of the community at the same time - driving a very economical car. Actually, this is the ONLY car out there in which you can have so much fun and smile constantly and at the same time it is not a V8 gas guzzler. Well, you just can't beat the fun! I guess I was not ready for the grown up car yet.
#58
#59
31/F: biotech science geek.
At first my husband (33yr science geek) wanted to be practical and buy a used car car to replace my totalled '91 Isuzu Trooper. AFter humoring me with a test drive, he was more excited about getting a MINI than I was (and he didn't get to drive it!) We had to have one immediately, and after franctic searching, scored one in Sacramento after 4 days of calling and hawking over their internet-listed inventory. Now we have the whole summer to enjoy the sunroof!! woohoo!
At first my husband (33yr science geek) wanted to be practical and buy a used car car to replace my totalled '91 Isuzu Trooper. AFter humoring me with a test drive, he was more excited about getting a MINI than I was (and he didn't get to drive it!) We had to have one immediately, and after franctic searching, scored one in Sacramento after 4 days of calling and hawking over their internet-listed inventory. Now we have the whole summer to enjoy the sunroof!! woohoo!
#62
M/46 Long-time Mini Owner: '66 Austin Cooper S, '64 Morris Cooper 998, and my real obscurity: '66 Honda S600 convertible, Wife owns '61 850 Austin Countryman. Owned a lotta other cars & trucks, but I'll always be a Mini man. First car was a Mini, and I'm gettin' a BRG & White MINI Cooper CVT in a few days, I hope. I've driven a lot of sticks, and since this will be my main car, I've decided to give the CVT a whirl. Too many hills in Dago, and after test-driving a CVT, I'm impressed. It's much better than a similar CVT I drove in a Suburu Justy once. I've got big plans for lottsa driving this summer, and a new MINI would be the icing on the cake. I'll keep this site posted on any long distance drives, to be sure.
BCNU,
Rob in Dago
BCNU,
Rob in Dago
#63
About to be 47 (next week), M. I've always been a fan of British cars. Owned 3 MGBs, TR-6, 2 TR-7s, Spitfire. Still lust after A-H 3000s. On the other hand, I also have an infatuation with BMW 2002s, having owned a 1972 model for about 5 years at one point. Currently own a Volvo 940 Turbo wagon and a Volvo 240 wagon that I've tweaked with various suspension, engine and braking upgrades.
I figure if you roll the MGBs, and the BMW '02 together and run them through a time machine to the 21st century, a Mini Cooper S is the result.
I figure if you roll the MGBs, and the BMW '02 together and run them through a time machine to the 21st century, a Mini Cooper S is the result.
#64
#66
25/Male/NYC area
Cooper S on order (silver, blk top, bonnet strips, sun roof) - I'm trading in my 2000 Mustang GT for this little buggy. One test drive and I was sold on MINI. It should be here in about a month.
My girlfriend, 25 also takes delivery tomorrow with a stnadard black cooper.
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greg was here.
Cooper S on order (silver, blk top, bonnet strips, sun roof) - I'm trading in my 2000 Mustang GT for this little buggy. One test drive and I was sold on MINI. It should be here in about a month.
My girlfriend, 25 also takes delivery tomorrow with a stnadard black cooper.
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greg was here.
#67
I am male who is 43 but will be 44 when I get my Mini Cooper S, Chili Red with white roof, mirrors, rims and bonnet stripes. Also included is the Premium and Sport package and the HK 8 spkr system. I'm an applications Software Engineer who would like to quit working just to drive this little car everywhere. I might take a part-time job as a pizza delivery man just to have fun. I wonder if Pizza Hut can pay the car for me since it will have their colors...
#68
#69
#70
#71
I am a 24 year old male and I just placed an order for an S. This will be my first new car. I have driven 944s, 911s, Mustangs, and RX-7s in the past. I found it hard to believe that any males in my age group would opt for anything other than the S. The regular, though a great car, just seems to be more of a "chick car".
#72
>>Mini Cooper ''S'' Electric Blue, white top, mirros & rims.
>>
>>Male / 44
I am male 47 have owned Renault Dauphine 1962, Datsun 280 Z 1977, Datsun 1200 1973, Saab Turbo 1985, Ford XL 1969, Buick Skylark 1969, Saab GLE 1978, BMW 525i 1990, BMW 528i 2000, Porsche 911-993 1995 and now the MINI COOPER..........British Racing Green/Beige/16's/loaded up......... null
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>>Male / 44
I am male 47 have owned Renault Dauphine 1962, Datsun 280 Z 1977, Datsun 1200 1973, Saab Turbo 1985, Ford XL 1969, Buick Skylark 1969, Saab GLE 1978, BMW 525i 1990, BMW 528i 2000, Porsche 911-993 1995 and now the MINI COOPER..........British Racing Green/Beige/16's/loaded up......... null
#73
#74
I'm male and 25. My brite silver S will be delivered to the dealership this week.
My girlfriend picked up her Jet Black, white top cooper last thursday - she's 25 also.
I must agree with most on this thread... most of the people I've seen at the dealership look about 40 or older. I think some of this has to do with the placement of the MINI ads. I've seen them in a few magazines like the air freshner in premiere (I think) and only one small sticker ad in Rolling Stone. More youth orientated magazine ad placement may help get the word out on MINI. Of course, when Austin Powers comes out next month, I can guarentee you that the placement there will do the trick nicely.
Too bad all those people arn't going to see their MINI until next year. The wait at Westchester MINI in NY is now late November!
My girlfriend picked up her Jet Black, white top cooper last thursday - she's 25 also.
I must agree with most on this thread... most of the people I've seen at the dealership look about 40 or older. I think some of this has to do with the placement of the MINI ads. I've seen them in a few magazines like the air freshner in premiere (I think) and only one small sticker ad in Rolling Stone. More youth orientated magazine ad placement may help get the word out on MINI. Of course, when Austin Powers comes out next month, I can guarentee you that the placement there will do the trick nicely.
Too bad all those people arn't going to see their MINI until next year. The wait at Westchester MINI in NY is now late November!